Apple Quietly Starts Tracking iPhone Users Again, It’s Tricky To Opt Out

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October 17, 2012

Apples launch of the iPhone 5 in September came with a bunch of new commercials to promote the device.

But Apple didnt shout quite so loud about an enhancement to its new mobile operating system, iOS 6, which also occurred in September: The company has started tracking users so that advertisers can target them again, through a new tracking technology called IFA or IDFA.

More via IFA: Apples iPhone Tracking In iOS 6 – Business Insider.

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